AI Insights · Timothy · July 2022
Top 5 Consumer Finance iOS Apps in South Africa Q2 2022
A detailed look at the performance of the top 5 consumer finance apps on iOS in South Africa during Q2 2022, highlighting trends in downloads, revenue, and active users.
In the second quarter of 2022, the top 5 consumer finance apps on iOS in South Africa showed varying trends in weekly downloads, revenue, and active users. Below, we examine the performance of YNAB, Receipt Scanner: Easy Expense, Buddy: Budget Planner App, The Secret To Money, and Splitwise.
YNAB from You Need A Budget LLC experienced a fluctuating trend in weekly revenue, peaking at around $611 in the week of April 4, and then again reaching $411 in the week of June 6. Weekly downloads for the app saw a gradual increase, starting at 52 in late March and stabilizing around the mid-40s by the end of June. The app's weekly active users showed a fairly steady trend, hovering between 143 and 181 throughout the quarter.
Receipt Scanner: Easy Expense from Easy Expense Tracker LLC had variable weekly revenue, with a notable peak at $313 in the week of May 23. Despite this, the app saw minimal weekly downloads, only registering 4 downloads in the last week of June.
Buddy: Budget Planner App by Buddy Budgeting AB saw consistent weekly downloads ranging from 82 to 126, with a peak of 126 in the week of April 25. Revenue trends for the app showed occasional spikes, notably $174 in the week of June 20. Weekly active users remained relatively stable, with slight increases toward the end of the quarter, peaking at 189 in the week of June 20.
The Secret To Money by Creste LLC had varied weekly revenue, achieving a high of $96 in the week of June 6. The app, however, recorded negligible weekly downloads and did not have significant active user data available.
Splitwise from Splitwise, Inc. showed strong performance in weekly downloads, peaking at 434 in the week of April 25 and maintaining over 400 downloads in multiple weeks. Revenue saw steady figures, with a high of $56 in the last week of June. The app's weekly active users demonstrated a consistent upward trend, reaching 1281 by the end of June.
These insights are based on data from Sensor Tower, where you can find more detailed analytics and trends for these and other applications.
